The American Customer Satisfaction Index - The voice of the Nation's Consumer

Benchmarks By Company

HTC
Base-
line
95 96 97 98 99 00 01 02 03 04 05 06 07 08 09 10 11 12 13 Previous
Year
%
Change
First
Year
%
Change
All Others                     64 66 68 70 70 73 77 74 73 -1.4 14.1
Cellular Telephones                     69 69 70 70 71 72 76 75 74 -1.3 7.2
Samsung Electronics                     73 71 73 70 71 70 76 74 71 -4.1 -2.7
Nokia                     72 70 69 72 74 74 76 73 75 2.7 4.2
Motorola                     70 70 71 72 74 72 76 77 73 -5.2 4.3
Kyocera                     70 NM NM NM NM NM NM NM NM N/A N/A
Apple                     NM NM NM NM NM NM NM NM 83 N/A N/A
HTC                     NM NM NM NM NM NM NM NM 75 N/A N/A
LG Electronics                     NM NM NM NM NM NM NM NM 75 N/A N/A
Research in Motion (RIM)                     NM NM NM NM NM NM NM NM 69 N/A N/A

Score tables print best in landscape.

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Notes
The ACSI releases industry results monthly and updates the national index quarterly. Baseline measurements are from the summer of 1994.

The "All Others" score for an industry represents the remainder of the total industry market share, less the market shares of the measured companies. This benchmark is an aggregate of a representative number of customer interviews from each of potentially hundreds of smaller companies within the industry.

**The limited-service restaurant industry was not measured in 2004 due to a change in the quarterly measurement system that was in place at that time.