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Sports Betting and iGaming

Investing in customer satisfaction is no gamble

Make the safe bet and become an ACSI client today.

SPORTS BETTING
AND IGAMING

Expand market share in a rapidly growing market by offering standout customer experience. Cost-effective competitive benchmarking and ACSI expert support provide essential third-party perspective on your strengths and pain points. Decades of data show that top ACSI-performers are the market champions. Discover what drives success in the sports betting and iGaming industry and win long-term customer loyalty.

At a glance:

Sports Betting and iGaming

  • Inaugural year:

    2025

  • Updated:

    annually

  • Most recent data:

    2025

  • Companies:

    6 major online platforms

Satisfaction Benchmarks by Company

Sports Betting and iGaming
Anchor Link Company 2025
Sports Betting and iGaming 76
#draftkings DraftKings 78
#betmgm BetMGM 77
#fanduel FanDuel 76
#espn-bet ESPN BET 73
#fanatics Fanatics 73
All Others 72
#caesars Caesars 69


Sports Betting and iGaming Benchmarks

Customer Experience Benchmarks Industry Trends
Benchmarks 2025
Quality of mobile app 80
Ease of navigation 79
Data security and privacy 79
Reliability of mobile app (minimal down time, crashes, lags) 79
Payment options and integration 77
Helpfulness of notifications 77
Loading speed and reliability 76
Freshness of content 76
Variety of services and wagering options 76
Helpfulness of outlets provided for gambling addiction assistance 76
Helpfulness and clarity of analytics 75


Industry averages are weighted by companies’ market shares.
2025 results based on data collected November 2024 -June 2025.

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